Tuesday, October 07, 2008

Can Google massively reduce fossil fuel usage in USA by 2030?

Clean Energy 2030
Google's Proposal for heavily reducing U.S. dependence on fossil fuels by 2030
Right now we have a real opportunity to transform our economy from one running on fossil fuels to one largely based on clean energy. Technologies and know-how to accomplish this are either available today or are under development. We can build whole new industries and create millions of new jobs. We can cut energy costs, both at the gas pump and at home. We can improve our national security. And we can put a big dent in climate change. With strong leadership we could be moving forward on an aggressive but realistic time-line and an approach that offsets costs with real economic gains.

The energy team at Google has been analyzing how we could greatly reduce fossil fuel use by 2030. Our proposal - "Clean Energy 2030" - provides a potential path to weaning the U.S. off of coal and oil for electricity generation by 2030 (with some remaining use of natural gas as well as nuclear), and cutting oil use for cars by 38%. Al Gore has issued a challenge that is even more ambitious - getting us to carbon-free electricity even sooner - and we hope the American public pushes our leaders to embrace it. T. Boone Pickens has weighed in with an interesting plan of his own to massively deploy wind energy, among other things. Other plans have also been developed in recent years that merit attention. More...
This is great, but far too idealistic. I do not think most of this achievable. The biggest reason why this can't be achieved is that mankind is addicted to materialism, power, money, pride and selfishness. The US government can't amass that effort in their citizens to replace the addictions of black-gold with the alternatives in two decades time. For everyone to work together for all of these initiatives is improbable. For example, the Clinton and Bush administration were far too defensive to get into the spirit of Kyoto, while much of the Western world did or tried.

I agree everyone can conserve more energy with habit change and efficiency initiatives. However we need a fundamental change in the hearts and minds of people. We need to get into the spirit of contribution, interdependence and synergy for a win/win scenario - for Google's proposal to take effect.

0 comments: